Mimi G. is a mother, businesswoman, and award-winning, trend expert and Editor-in-Chief of the popular fashion, lifestyle, and DIY blog, MimiGStyle.com. What started off as a hobby in her Los Angeles home in 2012, has blossomed into an international brand with a daily engagement of more than 1.1 million followers across all social media platforms and industry professionals. Mimi’s blog has become the vehicle by which she lives her passion; to empower and motivate women of all ages and walks of life to embrace their power, find their voice and to discover and walk in their purpose. Her tutorials on DIY sewing, self-empowerment, and lifestyle, receive an average of 12M page views annually and 575k unique visitors per month.
Since 2014, Mimi partnered with Simplicity Creative Group to license, design and market sewing patterns with the Mimi G Style for Simplicity Pattern Collection. The collection features over 35 patterns for the modern and curvy woman.
In 2016 Mimi founded SewItAcademy.com, an online sewing school, designed to be accessible and affordable for anyone interested in learning to sew. With over 8,000 enrolled students Mimi has created a community of people all learning a valuable skill, many of whom have started small businesses from the skills learned. Mimi then launched Sew It Academy Men and Sew It Academy Kids.
Mimi has collaborated with over 300 brands including Target, Google, Macy’s, ULTA, The Home Depot, The Recording Academy, Coca-Cola, Verizon, Kellog, Revlon, Steve Madden and more. She has been featured on Essence.com, InStyle Magazine, Vanity Fair, Rolling Out Magazine, and was awarded “Best Latina Blogger” by Hispanicize 2015. Mimi also made her television debut on Lifetime TV’s Project Runway Junior as a mentor and design consultant for the young designers.
In 2017 Mimi G launched the first ever multicultural, gender inclusive sewing magazine which features makers of all walks of life since the launch Mimi G has begun developing several web series as part of Mimi G studios which plans to launch in 2019. Earlier this year Mimi was featured in Gary Vaynerchuck’s most recent book, Crushing It and is the keynote speaker at Udemy 2018.
Visit www.mimigstyle.com for additional information.